DermaSeleneby Shanelle Rene Gomez
Evidence, not trends
Every DermaSelene protocol stands on peer-reviewed science. Here is a selection of the work that shapes how we think, and how we treat.
The studies below return to three questions: how quickly a first impression forms, how beauty shapes the way people are perceived and treated, and what the biology of skin tells us about keeping it healthy. Each one has changed something about how we work.
We read them critically. A single paper is not a protocol, and a headline is not evidence. What earns a place in the treatment room is a finding that has been replicated, that matches what we see on real skin, and that can be delivered safely.
Willis & Todorov · Psychological Science · 2006
A tenth of a second of looking at a face is enough for people to form judgements of attractiveness, trustworthiness, and competence, and longer exposure mostly just increases confidence in that first snap judgement. Your first appearance really is decided in an instant.
Psychology of BeautyDion, Berscheid & Walster · Journal of Personality and Social Psychology · 1972
The classic study of the “halo effect”: people spontaneously attribute more positive personality traits and better life outcomes to attractive individuals. A foundational result for understanding why presentation shapes opportunity.
Psychology of BeautyLanglois et al. · Psychological Bulletin · 2000
A meta-analysis of hundreds of studies confirming that attractive people are judged and treated more positively than unattractive people, even by those who know them. Beauty effects are real, robust, and pancultural.
Economics of AppearanceHamermesh & Biddle · American Economic Review · 1994
Economists document a measurable “beauty premium”: better-looking people earn more, and the penalty for plainness appears across occupations. Looking after your appearance is not vanity. It is an investment with quantifiable returns.
CommunicationTodorov et al. · Science · 2005
Split-second judgements of competence, made purely from candidates' faces, predicted real election results. What your face communicates before you say a word can decide outcomes at the highest stakes.
Proksch, Brandner & Jensen · Experimental Dermatology · 2008
Skin is the body's largest organ and its first line of defence, a living barrier that regulates water loss, blocks pathogens, and repairs itself constantly. Understanding barrier function is the starting point of every serious skincare protocol.
Skin & PerceptionFink, Grammer & Matts · Evolution and Human Behavior · 2006
Independent of facial shape, the evenness of skin tone alone changes how old, healthy, and attractive a face is judged to be. Skin quality is not a detail. It is a primary signal the eye reads.
Skin AgeingRittié & Fisher · Cold Spring Harbor Perspectives in Medicine · 2015
A rigorous review separating intrinsic ageing from photoageing, and showing how much of visible skin ageing is driven by sun exposure, and therefore preventable. The case for protection and early, evidence-based intervention.
Clinical EstheticsGanceviciene et al. · Dermato-Endocrinology · 2012
A clinical overview of what actually works against skin ageing, from topical retinoids and antioxidants to peels and procedural interventions. The evidence base behind the treatment menu, separated from marketing.
CommunicationEtcoff et al. · PLoS ONE · 2011
Subtle, professional enhancement of the face measurably increases perceived likability, trustworthiness, and competence. Cared-for skin and considered presentation function as communication. They change how you are received.
Links open the original publications. DermaSelene is not affiliated with the authors; we simply build on their work.
“Healthy skin isn't luck. It's knowledge, applied with care, and everyone deserves access to it.”